How Drew Greer’s Nikes With Wu-Tang and Jay-Z Changed the Sneaker Industry

The Complex Sneakers Podcast is co-hosted by Joe La Puma, Brendan Dunne, and Matt Welty. This week, the three co-hosts talk to Drew Greer, a sneaker industry veteran who started at Nike back in 1994 and helped pioneer its strategy around limited edition and retro footwear. Greer’s long resume includes important shoes like the Wu Tang x Nike Dunk High and the Roc-a-Fella x Nike Air Force 1, which were integral in helping Nike explicitly cross over into hip-hop culture. Greer breaks down his decades in the game and how he changed the industry. Also, Welty finally gets his Diamond Dunks, Joe checks in from Miami, and Brendan talks ice cream tactics.Looking for the Complex Sneakers Podcast Dad Hats? Shop on Complex Shop now! https://shop.complex.com/products/the-complex-sneakers-podcast-dad-hat-white Hosted on Acast. See acast.com/privacy for more information.

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The hosts of the Internet’s biggest sneaker shows, Sneaker Shopping and Full Size Run, come together in The Complex Sneakers Podcast. Joe La Puma, Matt Welty, and Brendan Dunne discuss the most important sneaker news and topics every week, and give their expert opinions that can only be told authentically from Complex.  Hosted on Acast. See acast.com/privacy for more information.