Episode 158 | Bucking the Trend: My Hot Take on Social Media and Sales (plus a dirty little secret…)

In this fiery episode, I serve up my own “hot take” on social media selling, discussing my alternative approach to the popular content-to-sale strategy. I delve into the reasons why, unlike many online entrepreneurs, I opt for tech and automation rather than constant performance on social platforms. Plus, I share my “dirty little secret” that I rarely check my Instagram analytics. Intrigued? You should be! What You'll Learn- The unconventional approach to using social media in my sales process.- Why I'm drawn to tech, automation, and systems rather than constant social media performance.- My stance on Instagram analytics and the data I focus on instead.- How I utilize social media to fill my sales funnels, not to be my main sales avenue.- Why I prefer to refine and improve a few core programs rather than continually creating new ones.I’m challenging the norm on this one and taking you behind the scenes of my thought process around social media and how I’m currently using it. Want more? Check out our popular programs: https://gemmabonhamcarter.com/programsFree Training: Turn your expertise into an online course: https://learn.gemmabonhamcarter.com/class/---Remember, you can tune in to The Course Creator Show on all major podcast platforms, including Spotify and Apple Podcasts. If you enjoy the episode, I would appreciate it if you could leave a review and share it with your friends.Thanks for your support, and I can't wait for you to listen!---Subscribe to the podcast so you never miss an episode: https://podcasts.apple.com/us/podcast/the-course-creator-show/id1470482672Are you on my email list? It’s where I send out my best content, stories, freebies, and business-building advice. Get on the list here: https://learn.gemmabonhamcarter.com/list/ Support the show by leaving a rating/review, sharing it on Instagram, or sending it to your biz bestie. Thanks! Support the Show.

Om Podcasten

The Course Creator Show is for ambitious entrepreneurs who want to build successful online course businesses, but make it chill. We’re after freedom, flexibility, part-time hours… and big revenue goals.Hosted by Gemma Bonham-Carter, The Course Creator Show pulls back the curtain to give you the tips, strategy and inspiration you need to create a profitable online course business. Gemma is a sought after Online Business Strategist who has helped over 11,000 entrepreneurs launch and scale their courses across a wide variety of industries. She is the founder of Course Creator School, The Passive Project, and events like AI Unlocked and Growth Week. When she’s not hosting this show or working with her students, you can find Gemma running after her two young kids, planning her next international trip, renovating her latest real estate project, or reading a book with an oat milk latte in hand. Tune in to learn from today’s most successful digital product creators and get a behind-the-scenes look at Gemma’s own 7-fig/year business.