#6: Martin Stockfleth Larsen - Marketing som omsætningsmotor

"Når der er minimal produkt differentiering og information er frit tilgængeligt for masserne, så bliver virksomhedernes vigtigste konkurrence parameter den digitale kundeoplevelse."   - Martin Stockfleth Larsen   Martin Stockfleth Larsen har mere end 20 års erfaring med B2B Salg og Marketing.    Hør Martin fortælle om hvordan Marketing kan skabe værdi på tværs af hele kunderejsen.   Rigtig god fornøjelse.

Om Podcasten

"Where will growth come from?" An old question that increasingly needs new answers, as buyer behaviour is evolving, buyers increasingly self-educate and old sales & marketing tactics are under pressure. This podcast is for sales, growth & marketing professionals that are looking for new and smarter ways of growing. Driven by sales & marketing nerds from Kvadrant Consulting, a growth-focused management consultancy from Copenhagen, we explore topics across the sales & marketing spectrum with a mix of commercial leaders and internal experts. Happy listening and looking forward to put growth on the agenda! - Formerly known as "The CRO Podcast".