Innovation, Safety, and Social Media with Martin Torner of Matthews Studio Equipment

If you’re like many people, having grown up in commercial photo studios, you may not have spent a lot of time interrogating the history of your grip equipment. But for Martin Torner, who spent close to 20 years as a grip working on film and television productions before joining Matthews Studio Equip., it’s all about the history of innovation and serving a tight knit industry who values efficiency and safety. Martin joins me for this episode to talk about how it all started for Matthews, what it means to be a pioneer and innovator in your industry, and how social media and supporting smaller scale creators plays into it for this legendary equipment manufacturer.