Take the Studio to the Product with Don Reed

We talk a lot on this podcast about the current state of e-commerce product photography. In particular, the studio process, where we control everything. All or most variables are accounted for and we have all the tools we may need to get the job done. Sometimes though, we have to take the show on the road. While most of us creative production professionals are no stranger to the location shoot, taking a dialed in studio process on the road is a bit different. Guest Don Reed of Saks 5th Avenue and Daniel each have stories of situations where they needed to take the show on the road in order to get the job done.

Om Podcasten

The E-commerce Content Creation Podcast takes a broad look at the impact of creative production in retail and e-commerce — focusing in on specific creative production functions and roles and how they collaborate with other e-commerce functions to achieve their respective organizational goals.