The New Era of User Generated Video with Ajay Bam of Vyrill

User generated content probably isn't going away, certainly not after it became a critical part of a content strategy for many retailers in the pandemic era. But the current state of gathering, processing, reviewing and approving UGC is manual, slow, and comes with risks sometimes. Vyrill aims to change that. Ajay Bam, CEO and co-founder of Vyrill joins the show today to talk about the platform they've developed that uses "in-video search" to tag user generated videos with the content thats in them, making the videos easily searchable for almost any enterprise or customer facing application. The implication of this technology are vast for the e-commerce world, so don't miss this episode.