Why Google Is De-Indexing Pages After 130 Days (And How to Fix It)

E715: A fascinating new discovery about Google’s indexing behavior: if your page hasn’t been crawled in 130 days, it will be removed from Google’s index. This insight comes from a deep-dive study by Alexis Rylko at iProspect, who used Screaming Frog and the Google Search Console API to uncover the pattern. I break down: - What the 130-day crawl rule is and why it matters - How Google decides which pages to keep or drop - Real-world case studies across different industries - How to identify at-risk pages on your own site - Practical steps to keep your content indexed and improve crawl frequency Whether you’re an SEO, content strategist, or just trying to keep your pages visible on Google, this is a must-listen. Don’t let your content silently disappear from search. ⭐️ Source: https://alekseo.com/google-and-the-130-day-rule/ 💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/ 00:00 Introduction to Google's De-Indexing Issue 00:34 Alexis Rylko's 130-Day Rule Discovery 01:21 Understanding Google's Indexing Strategy 03:30 Setting Up Screaming Frog for Analysis 06:48 Case Studies on the 130-Day Rule 10:09 Improving Crawlability and Indexation 13:49 Final Thoughts The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/ #searchengineoptimization #technicalsearchengineoptimization #seotips #digitalmarketing