Can NRG Become the Apple or Google of Electricity Delivery?

Last March, NRG CEO David Crane wrote a passionate letter to investors. “There is no Amazon, Apple, Facebook or Google in the American energy industry today,” lamented Crane. His plan, he said, was to make NRG the company “that enables the consumer to make their own energy choices.” Months later, Crane broke the electricity supplier up into three parts: NRG Business, NRG Home and NRG Renew. The Home arm of the business now includes retail sales, residential solar, residential EV charging and home energy management. In this week’s show, we’ll talk with the new CEO of NRG Home, Steve McBee, about his plan to double revenues through energy customization and consumer empowerment. Later in the show, we’ll discuss a new report from the Rocky Mountain Institute about the economics of “load defection” caused by solar-plus-storage. We’ll wrap up with a conversation about California’s severe drought. Are tech entrepreneurs ignoring an opportunity to address a crisis in their own backyard? This podcast is sponsored by ReneSola, a tier 1 solar cell and module manufacturer with a decade of experience in the cleantech industry. The Energy Gang is produced by Greentechmedia.com. The show features weekly discussions between energy futurist Jigar Shah, energy policy expert Katherine Hamilton and Greentech Media Editor Stephen Lacey.