S2 #2 - Niches, Values and Networks w/ Emma Alexander

More on the Trekpak system that Tom uses in his cases Osprey Bag - Rolling Transporter 120 - great travelling suitcase for when traveling with kit such as lighting Tenba Roadie Camera Bag - Gregs latest purchase Snapperstuff - A good UK resource for ThinkTank Products run by photography professionals 45L Peak Design Travel Bag used by both Tom and Greg Jasons Cases Panostore lid organiser CRDBAG Nanuk bags Keyboard Maestro - The software recommended by Tom and loved by Emma Tom Barnes ‘Frequently Asked Questions’ page Tom Barnes Gear page The software Emma uses to run the company: Confluence Tom and Greg’s recommendation for running your own CRM: Notion Other softwares mentioned for use as CRM or just to help project plan: Jeera / Trello / Hubspot Cost Of Doing Business calculations - three tabs - ‘LIVING’, ‘PROFIT’ and ‘PENSION’ Think about your network/your tribe - Building Creative Resilience: maintain inspiration and overcome isolation Power of accountability - personal board of advisors - mentors —> diversity is important What are your values - what drives you? What is your vision? Why do you love it? The importance of having Niche - values form a core part of this Big takeaway - Lead with the work you want to attract More on the concept of Minimum Viable Product (MVP) - the minimum thing I have to do to test my idea Desert Island Camera Mamiya RB67 Desert Island Book I Witness - Tom Stoddart