144 - How to make yourself indispensable — with Kirsty Minns

We talk a lot about branding. What it is, what it means, and how it works. But Kirsty Minns lives it. And excels in it at the highest creative level. Kirsty is the executive creative director at Mother Design in London. Mother is a world famous agency and you’ve probably come in contact with one of their incredible campaigns at some point. In this episode, we follow Kirsty through her entire career and hear about the personal and professional choices she made that ultimately lead her to where she is today. You’ll hear about what drives Kirsty’s endless curiosity, how she specializes in not specializing, and why playing the comparison game will only lead you to unhappiness. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Om Podcasten

The Futur podcast is a show that explores the interesting overlap between design, marketing, and business.Our host (and CEO of The Futur), Chris Do, holds candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development.These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we—the listener—learn from it all.Visit thefutur.com/podcast for show notes and additional information from each episode.