In Search SEO 11: How You Can Compete with Big Brands on the SERP!

The In Search SEO Podcast - En podcast af Rank Ranger

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In this episode, we interview our first guest on the show, Andrew Optimisey, and get his take on what small brands can do to compete on the SERP: • What role does a unique selling proposition/point play when competing with a multinational brand? • How can you keep up with the link building of big brands? • Where does technical SEO fit into brand competition on the SERP?

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