In Search SEO 58: Why SEO Needs PPC & PPC Needs SEO

PPC powerhouse Navah Hopkins joins the podcast to discuss the harmonious relationship between SEO and PPC: · Why the myths about the lack of PPC & SEO synchronicity are not just false, but harmful · What goes into synching your SEO and PPC teams · Unifying PPC and SEO at the vertical level Plus, the who, what, when, where, and why of Featured Snippet deduplication Host: Mordy Oberstein https://twitter.com/MordyOberstein https://www.linkedin.com/in/mordy-oberstein-12551715/ Special Guest: Navah Hopkins https://twitter.com/navahf https://www.linkedin.com/in/navahhopkins/ https://www.linkedin.com/company/hennesseydigital/ Presented by Rank Ranger: www.rankranger.com/