Why Customers Are Paying 10% More For The Same Products

We pay hundreds and even thousands of dollars to see artists live in concert even though we can listen to their songs on our phones for a few bucks. In this video, I’m going to show you how to take that very same phenomenon and turn it into a strategic principle for your business that will allow you to charge 10% more for the same products. 0:53 - Small Audiences1:20 - Strengths and Weaknesses2:20 - Webinar Technique3:22 - Strategic Principles4:00 - Paying For Live