Why You're Going To Click On This Video | 5 Ways To Write Hooks

If you're reading this, that means at least one of the 5 hooks mentioned in this video actually works. If you want to learn how to master this secret power, you're going to want to watch this video until the end. In this video, I break down 5 techniques for creating the perfect irresistible hook that will get more eyes on anything you do. 0:30 - Why Hooks Work2:28 - Specificity4:22 - Film on your teeth5:39 - Microfacts6:22 - Eugene Schwartz7:23 - Expensive brainwash8:07 - Storytelling10:50 - Vividness12:51 - Not normal13:53 - Breaking news17:04 - The rich jerk18:35 - Subtle controversy