EP 26 Driving engagement (and adrenaline) using live social media simulations for crisis training, with Geoff Paddock

Send us a Text Message.On this episode, we discuss the value of using live, interactive social media simulation for a realistic experience during crisis training exercises. We're joined by Geoff Paddock, a journalist-turned-communications expert based in the UK, who brings a wealth of experience in the nuclear and chemical sectors. With Geoff we dissect how digital crisis simulations provide an unparalleled level of realism and urgency that paper-based methods can't match. Our discussio...

Om Podcasten

Interviews, stories and lessons learned from experienced crisis leaders.  Being an effective leader in a corporate or public crisis situation requires knowledge, tenacity, and influencing skills. Unfortunately, most of us don't get much training or real experience dealing with crisis situations. On this podcast, we will talk with people who have lived through major crisis events and we will tap their experience and stories from the front lines of crisis management. Your host, Tom Mueller, is a veteran crisis manager and trainer with more than 30 years in the corporate communications and crisis fields. Tom currently works as an executive coach and crisis trainer with WPNT Communications, and as a contract public information officer and trainer through his personal company, Tom Mueller Communications LLC. Your co-host, Marc Mullen, has over 20 years of experience as a communication strategist. He provides subject matter expertise in a number of communication specializations, including crisis communication plan development, response and recovery communications, emergency notifications and communications, organizational reviews, and after-action reports. He blogs at Blog | Marc Mullen Our goal is to help you  grow your knowledge and awareness so you can be better prepared to lead should a major crisis threaten your organization.Music credit: Special thanks to Nick Longoria from  Austin, Texas for creating the theme music for the podcast.