180 - The Best Tips for Scaling Your Personal Brand, with Neal O’Grady

What’s the best way to organically grow your brand using platforms like LinkedIn and Twitter? Neal O’Grady, Co-Founder of Demand Curve and Bell Curve, chats with Daniel about his personal experience growing brands across LinkedIn and Twitter and explains the ways that different stages of growth can create new obstacles and challenges to scaling an audience.  He and Daniel also unravel the secrets of the LinkedIn vs. Twitter algorithm and explain why having a high follower count is one of the best forms of social proof for showing people why they should place their trust in your brand.    0:00 Intro/Background 4:34 From Personal Brand to Multiple Brands 8:30 Leaning into Your Personal Brand 11:55 Tips to Founders 14:15 How to Start Growing Your Brand 25:10 Getting Your Name Out There 35:12 A Hill to Die On 41:25 Follow Us   Check Out Bell Curve:  https://www.bellcurve.com https://www.demandcurve.com   Follow Neal:  LinkedIn: https://www.linkedin.com/in/nealogrady/   Follow Daniel: Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing    Sign up for The Marketing Millennials newsletter:  www.workweek.com/brand/the-marketing-millennials   Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com