#48 - Megan Harmon: Guardians of Brands: Insights into Protecting, Scaling, and Expanding on E-Commerce Platforms
Uncover brand protection strategies with Nick Shucet and Megan Harmon from ThornCrest. Learn how to tackle unauthorized sellers, and counterfeits, and navigate relationships between brands and resellers on platforms like Amazon. In this episode you'll learn: How to combat unauthorized sellers and counterfeits effectively. How to manage brand-reseller relationships successfully. How to protect your brand in various revenue tiers, including negotiation tips.