Creative Music Marketing, Spotify Discovery, TikTok Strategies

Go to https://artisthub.io/aristake and get your free month trial. Dustin is a music industry marketing specialist with 15+ years working with major and independent artists, building their brand, presence, and revenue. After spending 10 years as an artist manager he moved to Venture, a digital marketing agency, to develop and run their content marketing service. There he built and trained a team which has created content that’s reached millions of fans for acts including Matt Maeson, Restless Road, American Authors, FLOBOTS, and Zach Top. Dustin is also a well-established influencer on TikTok, with over 35k followers, where he educates independent artists on digital marketing and the music industry.Learn more about Dustin Boyer at Venture Music: https://www.venturemusic.com/ 00:00 - Welcome05:20 - Fake music business feuds to ramp engagement, Spotify’s Discovery Mode, ad platforms for gaining fans13:39 - Meta ad strategies for musicians and funnels21:27 - Tracking conversions and the only platform that properly does this28:23 - Owning your audience and fan data35:13 - TikTok ads killing organic reach37:50 - Breaking out Ashley Ryan 45:33 - Artist growth strategies around content51:33 - Routine and social mediaSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy: https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeX: https://twitter.com/ArisTakeThreads: https://www.threads.net/@aristake_YouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandX: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Dustin:Instagram: https://www.instagram.com/venture/X: https://twitter.com/venturemusic_TikTok: https://www.tiktok.com/@venture_musicLinkedIn: https://www.linkedin.com/in/dustyb/Edited and mixed by Mikey EvansMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

**WEBBY AWARD FOR BEST MUSIC PODCAST**“#1 music industry podcast to help keep you in the loop” -Spotify“The 10 Best Music Business Podcasts of 2022" – VarietyAri Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it.To learn more follow @aristake_ and @ariherstandVisit aristake.com to join the newsletter.-- Hosted on Acast. See acast.com/privacy for more information.