Alternative Audiences for Healthcare Marketers

In this week’s episode, we dive into alternative audiences for healthcare marketers to focus on, as we see it as a significant white space among many healthcare organizations. One of the audiences we touch on is health plans. We discuss figuring out how to leverage health plan customers as a segmentation tool to help you accomplish your revenue goals as a health system.

Om Podcasten

In our world of branding and marketing in the health space, there should never be acceptance of the status quo, the old-school, the normal. We should always be pushing forward, celebrating the different, breaking new ground, highlighting the innovative. So welcome to The No Normal Show, our forum for tossing around thoughts, opinions, and ideas on what’s new, cool, different, innovative, questionable, or otherwise related to how consumers navigate health. Plus some other fun stuff thrown in.