Skill #1: Applying Empathy to Your Audience Analysis

📣 Special announcement: The Not-Boring Tech Writer team (Kate and Chad) will be at Write the Docs Portland in May. Thanks to KnowledgeOwl's sponsorship, they’ll be wearing KnowledgeOwl and The Not-Boring Tech Writer t-shirts and giving out The Not-Boring Tech Writer stickers. If you're attending WTD Portland this year, please say hi to Kate and Chad, let them know what you think of the show, and swing by the conference swag table to grab some free stickers so you can flaunt your not-boring tech writer status with the world!_____________________________________________Once you’ve found your end-user, think about how you find his or her truest needs for the product or service.For many technical writers, it looks something like this: compile a series of  fairly generic questions – “how old are you?”, “how familiar are you with the technology?” – and hope their responses unveil their needs.Sometimes it works; but other times, you’re left asking yourself, “What did I miss?”The answer is simple: Empathy.In this episode, you’ll learn how to apply empathy to your audience analysis so you can get greater insights on your end-users’ needs, and in turn, create more effective content.The Show NotesVirtual Crash Course in Design ThinkingDr. Lam’s scholarly article on audience analysis