235 - The Real & Raw BTS Of My Launch Results

In today’s episode, I’m sharing real and raw behind the scenes of my most recent live launch for my signature course, Ignite. To be completely transparent with you, part of my strategy for the launch was to sell the course on a webinar… and it converted at 0%. That has NEVER happened to me before. And I could keep “failures” like this from you and pretend like there were no bumps in the road during the launch, but that’s not the truth. My team and I pivoted our strategy on the fly and we were able to turn things around completely during my encore webinar so that we not only broke even, but were profitable with the launch. I’m sharing every single detail with you guys, from the strategy we used from the launch, what worked and what didn’t, a break down of our stats and numbers, and the key takeaways that I learned from this experience. Tune in for a totally honest behind the scenes breakdown of my launch!