Should Marketers Have A Good Understanding Of Economics?
The Overthinkers - En podcast af Rachel Mercer & Shann Biglione

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Economics are rarely part of the marketing curriculum. And yet economics inevitably play a role in how the markets we operate in behave. Does that mean marketers should be well tuned to economics (macro or micro)? And if yes, what kind of sources can they tap into to familiarise themselves with economic dynamics?