Alex Schulze: Co-Founder and CEO at 4Ocean | #ThePlaybook 293

Alex Schulze, Co-Founder and CEO at 4Ocean, shares the story of how a surf trip to Bali opened the eyes of the co-founders to the environmental issues related to plastics and the steps they’ve taken to create a business model that is removing millions of pounds of trash from our oceans. Schulze and host of #ThePlaybook, David Meltzer, chat about the benefits and challenges of building a company with your best friend, as well as share their thoughts on how to communicate without letting your ego get in the way. The pair also talk about the importance of openness as a compassionate capitalist.