David Tao: Editor and Co-Founder of BarBend | #ThePlaybook 217

David Tao, Editor and Co-Founder of BarBend and entrepreneur, talks about how his beginnings in business journalism inspired him to find a niche audience in need of content and shares insight into the process of finding the right mix of content to serve that niche. Tao and host of #ThePlaybook, David Meltzer, discuss a range of topics including how to find niches or sub-niches that aren’t saturated and both using testing and audience input to improve your content. The pair provide guidance on some of the best ways to create diverse revenue streams once you have built up an audience.