Establishing Your Brand's Credibility | Interview with Therabody CEO Benjamin Nazarian | #ThePlaybook 495

Benjamin Nazarian, CEO of Therabody, talks about why percussive massage therapy has seen a massive rise in popularity, as well as how he learned from his father’s passion for innovation and entrepreneurship. Nazarian and host of #ThePlaybook, David Meltzer, share their thoughts on a variety of subjects including the value of credibility for the world’s top brands, how Therabody’s relationships with the top sports leagues and athletes help to grow their platform, and the personal inspiration that Nazarian derives from helping promote wellness. The pair also chat about empowering others to take care of their body, as well as their mind. Tweet me your takeaway from today’s episode @davidmeltzer  Email Me! [email protected] Sign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1 Text Me! (949) 298-2905 Learn more about your ad choices. Visit megaphone.fm/adchoices