Managing The Domestic PR For An International Brand

Landing a new job that requires you to be responsible for the domestic PR for an international brand can be a little daunting. How do you start making a name for yourself and your brand, in your market? Julie Jarratt has been the Communications Director for Cathay Pacific Airways in the Americas for almost a decade and the strategic mind behind the PR decisions in that region. She shares her insight on how you can fast-track your way into being a valued, productive and effective domestic PR brand representative. You'll find a summary of the information featured in this episode here: https://www.theprpod.com/post/domestic-pr-for-an-international-brand