Writing a spokesperson bio

Condensing someone’s professional career into one paragraph and making it compelling can be challenging. You want a bio to be informative and engaging and to do that well, you need to your research. Allira Carroll from Tonic PR joins me in this episode to discuss how long a bio should be, what information you should include (and not include), the importance of interviewing the spokesperson plus tips for making it flow smoothly. You'll find a summary of the information featured this episode here: https://www.theprpod.com/post/spokesperson-bio