#72 Defining a Data-Driven Product Strategy - Konrad Heimpel, VP Product & Data @Getsafe

The whole insurance space is very slow. At least it used to be! Konrad Heipmel's mission @Getsafe is to disrupt the insurance market. As VP of Data & Product, he shared with the Product Bakers how they focus on data to build a product that fits the market needs and solves the customer pain points. Table of content: 00:30 - Episode Intro 02:20 - Intro of Konrad & the insurance space 07:00 - The biggest challenges of the industry 10:40 - Working with product principles 13:45 - How to scale up domains & teams 16:15 - The relevance of data 18:15 - Establishing a data mindset & culture 21:10 - Data-driven product strategy 25:15 - Data as a foundation to form teams & squads 29:25 - Entrepreneurial decision vs. data-based decisions Links & connect with Konrad:  Linkedin: @konradheimpel PMF Survey: https://review.firstround.com/how-superhuman-built-an-engine-to-find-product-market-fit Getsafe Jobs: https://www.hellogetsafe.com/career Getsafe tech blog: https://medium.com/hellogetsafe ✩ Follow The Product Bakery Podcast ✩    👨‍💻 Linkedin: Product Bakery    📸 Instagram: @productbakery    🐦 Twitter: @productbakery20    🌍 Website: https://www.product-bakery.com/