Dennis van Soest - Sales Rebel with a Cause

Is the conflict between purpose and profit inevitable? In  the 34th episode of the SaaS Sales Performance Podcast, Matt Milligan  is joined by sales enablement leader Dennis van Soest from banking  platform Mambu. Dennis  believes that for modern sales enablement you need executive leadership  engagement, which is precisely what led him to Mambu, a company who  believed in his vision. Here, he talks passionately about the impact their work has in the world,  asserting that ‘you don’t have to choose between purpose and profits’. Bringing  25 years of experience to the table, he breaks down his approaches to  customer-centric selling, motivating salespeople and taking things at  your own pace.