The Six Sells Podcast with John Wittesaele

In this episode of The Six Sells Podcast, Mike Nicholson talks to John Wittesaele, EMEA CEO, at Xaxis. Lots of great insights from John including how Xaxis are thinking about context and first-party data as a replacement for 3rd party cookies, Apple's IDFA privacy changes, e-commerce, video and more. The 10 Trends from Xaxis that Mike and John reference in this podcast can be found here - https://www.xaxis.com/insights/blog/top-10-trends-in-programmatic-2021/

Om Podcasten

The Six Sells Podcast is a show about marketing, media, advertising and technology. Hosted by Mike Nicholson, founder of Six Sells, the show invites senior leaders to talk about a number of the topics and challenges that are top of mind at that time. Listen on Apple, Google, Spotify, Anchor and others. Questions or enquiries to [email protected]