Episode 168: Increase conversion on your Amazon products and ads with Philip Li

Join Scott as he chats with Philip Li about how to increase conversion on your Amazon ads and products.(1:51 - 4:22) How Philip got involved in the Amazon industry(4:22 - 12:21) Different types of PR and how you can leverage PR to increase your conversion rate(12:21 - 15:57) How to capitalize on getting featured in PR(15:57 - 21:19) Results Philip has seen through PR and Amazon video ads(21:20 - 22:39) How to effectively use Amazon video ads (22:39 - 29:43) What User-Generated Content (UGC) is and how to effectively use it(29:43 - 33:01) SMART HACK! Philip's smart hack to life and businessWebsite: https://blackcompass.digital/Reddit Posts: https://www.reddit.com/r/FulfillmentByAmazon/