Troubleshooting Enablement with Sean Lane | Interview
The State of Sales Enablement - En podcast af FFWD Revenue

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In this episode of Troubleshooting Enablement, Devon McDermott, your host and EnableNerd, welcomes Sean Lane, RevOps expert, co-author of The Revenue Operations Manual, and host of The Operations Podcast. Sean is also a founding partner at Beacon GTM, where he helps early-stage companies optimize their go-to-market strategies. With over a decade of experience in RevOps and SaaS, Sean dives deep into the synergies between enablement and operations.Here is what Devon and Sean discussed:How to align enablement and RevOps around shared goals to eliminate silos and duplication of effort.The importance of focusing on measurable outcomes instead of solely processes or training programs.Strategies for clearly defining team charters, roles, and responsibilities to foster internal alignment and stakeholder trust.The value of leveraging operational routines and technology to streamline go-to-market strategies and foster cross-functional collaboration.Key insights into structuring RevOps and enablement teams to maximize their impact while navigating organizational complexities.And more…Tune in to hear Sean’s invaluable perspectives on how RevOps and enablement teams can work together to drive measurable business success and operational excellence.Connect with Sean Lane:LinkedIn: https://www.linkedin.com/in/seanlane/Learn about Beacon GTM: https://www.beacongtm.com/The Revenue Operations Manual (book): https://www.amazon.com/Revenue-Operations-Manual-High-Growth-Spiral-bound/dp/B0DJ3H3X94The Operations Podcast: https://podcasts.apple.com/us/podcast/operations-with-sean-lane/id1462659431Connect with Devon McDermott:LinkedIn: https://www.linkedin.com/in/devonmcdermott/Connect with Sean on LinkedIn: https://www.linkedin.com/in/seanrlane/