AN Podcast Ep1 - SEO and Accessibility: Google’s perspective

In this week’s podcast, AbilityNet’s Robin Christopherson MBE, Head of Digital Inclusion, and Mark Walker, Head of Marketing and Portfolio, reflect on Google’s Keynote on Search Engine Optimisation (SEO) and accessibility at TechSharePro 2022.  In this session we are joined by Google’s Christopher Patnoe, EMEA Lead for Accessibility and Disability Inclusion, John Mueller, Senior Search Analyst and Lizzi Sassman, Senior Technical Writer.  They joined TechShare Pro 2022, to discuss:  Google crawlers and accessibility practices  What are the golden rules of Alt Text  Recommended tools and workflows for SEO and accessibility  The future of AI and its impact on accessibility (Artificial Intelligence) You can also access a webinar recording where experts from AXA and Skyscanner share their top tips and advice on how accessibility can improve SEO.  Sign up to AbilityNet’s newsletter for the latest accessibility news.  Download a transcript of this session.   Get in touch via [email protected] with feedback, questions and comments.