Best of 2023: Chloé Nwangwu | Engineering Visibility: A Behavioral Science Approach to Branding Part 1

In this episode of The Unmistakable Creative Podcast, we delve into 'Engineering Visibility'. Our guest is the remarkable Chloe Nwangwu, a public speaker and brand consultant with a unique blend of expertise in tech, digital media, design, and conflict mediation.Chloe's unconventional journey has taken her into the rooms where pivotal decisions are made. From advising small island nations to the first refugee delegation to the UN, she has witnessed the challenges underdogs face in these high-stakes environments. But Chloe doesn't just observe; she equips. Using her international mediation toolkit and methods grounded in brain and behavioral science, she's creating a systematic change.In this episode, Chloe shares her strategies for engineering visibility in branding. She discusses her proprietary brand positioning to design mapping protocol, a tool that has successfully assisted clients in translating goals, desired outcomes, demographics, and relevant psychographics into neuro-rich visual communication.Join us as we explore the elements of Chloe's behavioral science approach to branding, and how itcan influence public perception and drive organizational change. This episode is a must-listen for anyone interested in the intersection of behavioral science, branding, and social impact. Subscribe for ad-free interviews and bonus episodes https://plus.acast.com/s/the-unmistakable-creative-podcast. Hosted on Acast. See acast.com/privacy for more information.

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Timeless Practical Wisdom For Living a Meaningful LifeInspiring stories and practical advice from creatives, entrepreneurs, change-makers, misfits, and rebels to help you become successful on your own terms Our listeners say, “If TEDTalks met Oprah you’d have the Unmistakable Creative.” Eliminate the feeling of being stuck in your life, blocked in your creativity, and discover higher levels of meaning and purpose in your life and career. Listen to deeply personal, insightful, and thought-provoking stories from the world’s leading thinkers and doers including best-selling authors, artists, peak performance psychologists, happiness researchers, entrepreneurs, startup founders, artists, venture capitalists, and even former bank robbers. Former guests have included Tim Ferriss, Seth Godin, Justine Musk, Scott Adams, Rob Bell, David Heinemeier Hansson, Elle Luna, Jordan Harbinger Brett Mckay, and Simon Sinek.Join The Unmistakable CollectiveThe Unmistakable Collective is a monthly membership for writers, bloggers, podcasters, and content creators that gives you access to workshops, AMA's, and accountability from other like-minded peers to help you accomplish any creative goals! Click here to become a member.Connect with Us On Social Twitter: @unmistakableceoInstagram: @unmistkablecreative Subscribe for ad-free interviews and bonus episodes https://plus.acast.com/s/the-unmistakable-creative-podcast. Hosted on Acast. See acast.com/privacy for more information.