Rural advocacy, entrepreneurship and speaking up for what you believe in | Sherri Powell of Yours Rurally in Callicoon, NY

Join me for my conversation with Sherri Powell, of the mission-driven gift box company Yours Rurally. Sherri grew up in the small town of Alamo, Georgia - in the third poorest county in the United States. After college, she left Georgia for DC and worked on Capitol Hill for twelve years. From DC, she moved to New York City where she began working in the corporate world. After her daughter was born, Sherri began rethinking her career trajectory and living in the city. She wanted any time spent away from her daughter to be working towards creating positive change in the world and she wanted to raise her daughter the way she grew up - immersed in nature. Sherri and her husband purchased a weekend house in the Catskills region of Upstate New York with dreams of eventually moving there full-time. The idea for Yours Rurally came from Sherri’s desire to leave corporate America and follow her passion in advocating for rural economic development. When Covid hit, Yours Rurally was still in its infancy but has since blossomed into a fast growing small business, offering gift boxes for all occasions that feature products sourced exclusively from rurally-based businesses throughout the USA. In March, Sherri and her family moved to the Catskills full time, a shift accelerated by the pandemic. Her move has given her the space to dig in and develop ideas for other ways she can help provide more opportunity and access to rural Americans. We end our conversation with an empowering discussion about the insurrection on January 6th, about race relations and representation in rural America, and about living your values during this very divided time in history.urbanexodus.cominstagram.com/theurbanexodusfacebook.com/theurbanexodusSupport the showSign up for Apple Podcasts premium or our Patreon Membership for ad-free listening, rapid-fire guest interviews & our new mini-pod Ditch the City. urbanexodus.com | @theurbanexodus | buy the book

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We are in the midst of a Great Awakening. In this uncertain world, people are changing course and getting back to their roots. This movement is happening all over the world. This is the Urban Exodus.Urban Exodus shares honest and inspiring stories of life transitions and transformations. It offers wisdom and practical advice for country dreamers, rural folk, and urban-dwellers alike, who want to feel more connected to the natural world and the purpose and choices in their lives.