VCFO Deep Dive: Jason Swenk

Jody and Jamie take a deep dive into an episode of Jason Swenk's Smart Agency podcast, What All Successful Agencies Have in Common: How to Separate from the Pack, with Tim Condon. They delve into key topics such as building a robust email list, optimizing the sales cycle, and enhancing close percentages. The conversation highlights the importance of effective marketing strategies, including a successful campaign by Papa John's and the Washington Post. Jody and Jamie emphasize the value of systems in scaling a business and share their experiences with replicable sales processes and innovative marketing tactics. They encourage listeners to reflect on their own growth and strategies for agency success.