296 - The Sustainability Series: Marketing Smarter (Part 3/4)

In this third episode of the Sustainability Series, I’m diving into one of the biggest time and energy drains for photographers: marketing. Let’s face it—hunting for clients can feel like an endless Easter egg hunt. But what if, instead of searching for golden eggs, you focused on finding a golden goose?In this episode, I share how I created a portrait membership that became my golden goose—a predictable, recurring revenue stream that reduced my marketing workload and made my business more su...