How to Know When You’re Ready to Launch Your Product

Are you preparing to launch your first product? Andrea learns how to prepare your MVP (minimum viable product), and how to know when you're ready to go, with Trinity Mouzon Wofford, co-founder and CEO of Golde. Trinity also gives us a look into all the behind-the-scenes work she put into their brand as she prepared to launch.—(05:56) How distinctive packaging and vibrant colors helped Trinity's brand stand out in a crowded marketplace (07:58) Copying big businesses' marketing tactics doesn't work! Trinity explains how she found success by staying true to her vision(09:10) How to leverage friends and family to gather early feedback on your product - before you launch (09:42) Trinity explains how she knew she was ready to launch her business (11:06) Andrea's key takeaways for launching your MVP—Click HERE to leave us a message!By submitting your voicemail, you’re granting us permission to use the recording in episodes of This is Small Business. Please note, voicemails will not receive direct responses. For help with other questions to Amazon unrelated to this show, you can reach out to Amazon’s customer service team at amazon.com/contact-us.

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This is Small Business explores the journey to success for small business owners by diving deep into the pivotal moments they have faced and conquered along the way. Brought to you by Amazon, this show is delivered through the unique perspective of a curious millennial trying to figure out what it takes to be a successful small business owner today. Episodes feature small business owners and industry experts from all walks of life who offer trends analysis, life lessons, and a different point of view. This is Small Business invites you to dig deep and find the tools you need to start, build, and grow your small business.