Why you should release information workbooks to accompany your training

What's a workbook and why would you want to create one?   Many course creators know that people want a step-by-sep process to put learning into effect.   A course workbook is an opportunity to provide your clients with a branded asset that reminds them of the value that you provide.   There are of course cost and time considerations involved. It's worth doing none that doing it poorly. I've seen excellent workbooks and I still refer to them.   So today, I'm going to give you pros and cons for creating a workbook for your audience.   Listen to this week's episode now!

Om Podcasten

Want to know how to drive sales and get more training, facilitation and coaching clients?  Thinking of becoming a freelance consultant or starting your own facilitation business? Training Business ® is definitely the show for you. The Training Business podcast helps freelance trainers, training business owners, learning and development professionals, facilitators and coaches like you to start, grow and scale your business. Every Thursday you get expert tips to help you market your training, facilitation and coaching programs and sell your learning and development services. Your host, Mark earned his first train-the-trainer (TTT) whilst working for The Walt Disney Company in Florida and his MBA from the University of Ulster. He is an expert sales coach and passionate developer of people, and a former Learning & Development Manager with 17 years of experience training corporates, self-employed and unemployed across 19 countries. Subscribe to the show right now for a fresh episode each week.