DESIGN HOTELS - Why hotel collections are pursuing digital guest experiences

In this episode we speak with Simon Schwitallik, Director of Commercial Strategy and Analytics at Design Hotels to discuss the trends in defined hotel collections and the importance of a tech stack to deliver digital experiences that match the hotel ethos and style. With an abundance of hotel collections, curated by those passionate by a certain theme whether it’s luxury, independent, eco, spa and wellness or design - properties need to ensure they represent the soft umbrella brand...