163: ‘Confusing Evolution With Innovation’, with Nirva Fereshetian

Nirva Fereshetian joins the podcast to talk about the complexities of implementing and managing digital practice within an architecture firm, including the challenges posed by tool fatigue, the importance of understanding business problems, and the intricacies of vetting and adopting new technology.Our discussion covers the evolving role of technology in architectural practice, the benefits of collaboration between firms within the AEC industry, and the importance of building a continuous learning culture. Nirva also shares insights on integrating technology seamlessly into architectural practices and fostering innovation through effective communication and relationship-building.To learn more about Nirva Fereshetian, see the full show notes with links, find more episodes, and find the past guests on the TRXL podcast please visit https://trxl.coEpisode Sponsors:ArchITEmbrace a technology team that enhances—not hinders—your design process. Visit https://GetArchIT.com for your free IT assessment and start transforming your firm and your tech experience today.AVAILAVAIL has added another powerful new workflow feature called Palettes to its suite of content management capabilities.Interested in seeing Palettes in action first? Request a demo at getavail.com/request-demo-----Support TRXL by becoming a member or by making a donation.Click here to subscribe and get the TRXL AEC Tech Newsletter and episode show notes emailed to you when new episodes are released. It’s free!Provide feedback for this episode at https://trxl.co/feedback