E4 Tomas Granryd - Head of Voice at Swedish radio, SR

With over 400 podcasts and being the largest live radio provider in the country, Swedish radio has vast audio content and for them, voice is a real disrupter. Tomas Granryd, head of voice and the chairman of the European voice corporation VOX is a pioneer in the space. In this episode, he shares SR journey in voice as well as looking into the future. He also explains the framework SR use called the three A’s, Availability, Augmented and Adapted. An episode packed with learnings. Don´t miss it!

Om Podcasten

Welcome to voice-first in Sweden. Using our voice is the most natural way for us to communicate. So with voice-first, we are entering an era where technology can truly help us on our own terms. We don’t have to cramp our fingers on QWERTY keyboards, we can just speak our mind, have our own Star Trek “computer”. This podcast will with appetite and curiosity dig into the research, development, strategies, and business of the voice industry and interview its leaders. Follow the early days of voice technology as it develops in Sweden. Hosted by: Johan Östrand.