Booking big-name guests and the power of building relationships through podcasting (Jay Clouse, Creative Elements)

Jay Clouse’s podcast launched with a big-name guest - Seth Godin - and has featured a stacked resume of guests ever since.

But while the names are familiar, the stories you'll hear on Creative Elements still feel new. That's because Jay is taking a fresh approach and digging deeper into these creators' stories, and not just their expertise.

He's made many small, thoughtful decisions along the way that all add up to an incredibly well-produced show with raving fans, and our episode of Wit & Wire is full of insightful advice around podcasting, freelancing, and building meaningful relationships.

In this episode, Jay shares...

How Jay started freelancing, and why it can be a challenge for new freelancers to get started
How Jay and his upside co-host Eric created a unique three-part format for their podcast
How having a niche podcast has helped Jay find meaningful sponsorship partners
How podcasting has helped Jay build relationships, and the part of the interview process he likes best
What most new freelancers are doing wrong, and how a small shift can help you find your true value and land better, long-term clients
Why Jay started his second podcast (Creative Elements) and why he recommends focusing on quality right from the start
How community has played a role in his business, and how he creates a truly engaged community in Unreal Collective

Full show notes and takeaways at witandwire.com/16

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Special Listener Offer: Freelancing School will help you succeed as a freelancer, and as a Wit & Wire listener, you can save 25% when you join today. Visit witandwire.com/freelancingschool to check it out, and if prompted, use the code WITANDWIRE at checkout.

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Connect with Jay:

Website: jayclouse.com
Creative Elements Podcast: jayclouse.com/podcast
Twitter: twitter.com/jayclouse
Instagram: instagram.com/jayclouse

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