Business of Apps Podcast

242 Episoder

1. #62: How to grow your app during the pandemic with Grzegorz Garczyński, Director of Global Performance Marketing at Booksy

   Udgivet: 5.4.2021
2. #61: How to balance a growth strategy for the short and long term with Jess Overton, Director of Demand at ironSource

   Udgivet: 29.3.2021
3. #60: The State of Mobile 2021 with Amir Ghodrati, Director, Market Insights at App Annie

   Udgivet: 22.3.2021
4. #59: App localization best practices with Victoria Chang, International Growth Lead at Flowkey

   Udgivet: 15.3.2021
5. #58: Unconventional ASO: custom campaigns with Binh Dang, Senior Organic App Growth Manager at Idealo

   Udgivet: 8.3.2021
6. #57: Higher purpose campaigns to grow your app with Luca Stefanutti, Head of Product Marketing at Runtastic

   Udgivet: 1.3.2021
7. #56: Product led app growth with Tanya Sharma, Product Marketing & Strategy at Babbel

   Udgivet: 22.2.2021
8. #55: App users retention with out-of-the-box thinking with Catherine Bostian, Senior CRM Tech Manager at Delivery Hero

   Udgivet: 15.2.2021
9. #54: App Store vs. Google Play marketing with Christinne Cuyugan, Growth Marketing at Drops

   Udgivet: 8.2.2021
10. #53: ASO & Paid UA duo: best practices with Arthur Kolayan, VP, Sales & Partnerships at Jellyfish

    Udgivet: 1.2.2021
11. #52: Finance for App UA managers with Martin Macmillan, CEO and Founder at Pollen VC

    Udgivet: 25.1.2021
12. #51: How to win Gen Z on mobile with Lexi Sydow, Senior Market Insights Manager at App Annie

    Udgivet: 18.1.2021
13. #50: How to effectively retarget for e-commerce with Thomas Yannopoulos, Director of Sales at REMERGE

    Udgivet: 11.1.2021
14. #49: What app publishers need to know about data today with Lior Barak, Co-Founder at Tale About Data

    Udgivet: 14.12.2020
15. #48: Combatting mobile ad fraud in COVID-19 era with Luke Taylor, COO and Founder at TrafficGuard

    Udgivet: 7.12.2020
16. #47: App growth in 2020: Stitcher with Julie Booth, Growth Marketing Manager at Stitcher

    Udgivet: 30.11.2020
17. #46: Transparency and mobile performance with Jordi de los Pinos, Co-founder and CEO at SMADEX

    Udgivet: 23.11.2020
18. #45: Paid Social Campaigns with Hannah Parvaz, Head of Growth at Curio

    Udgivet: 16.11.2020
19. #44: Dating apps growth in 2020 with Geoff Cook, CEO of The Meet Group

    Udgivet: 9.11.2020
20. #43: App Subscriptions with David Barnard, Developer Advocate at RevenueCat

    Udgivet: 2.11.2020