Growth Masterminds: mobile growth podcast

130 Episoder

1. Play games to save the planet? How to boost engagement & retention ... while doing good

   Udgivet: 9.12.2023
2. Product marketing managers OR user acquisition managers: Rovio VP Marketing Luis de la Camara

   Udgivet: 1.12.2023
3. Pepsi's chief strategy & transformation officer on mobile, strategy, knowing your customers, and generative AI

   Udgivet: 27.11.2023
4. Making SKAN work in the wild: multiple verticals & monetization models

   Udgivet: 20.11.2023
5. Can we bring $350 billion in brand ad spend to mobile games?

   Udgivet: 11.11.2023
6. From the first banner ad ever to generative AI in adtech: chatting with Data Axel's Tom Zawacki

   Udgivet: 3.11.2023
7. What can we learn from 24 trillion in-app ad bid requests?

   Udgivet: 23.10.2023
8. Free: ad monetization insights in your MMP dashboard

   Udgivet: 16.10.2023
9. The 15 worst user acquisition mistakes: what a UA manager learned from 15 million Euros in ad spend

   Udgivet: 6.10.2023
10. Privacy Sandbox #2 ... impact, timing, data you get, new stuff

    Udgivet: 28.9.2023
11. Using generative AI to turbocharge your ad creatives

    Udgivet: 20.9.2023
12. New ASO & Apple Search Ads tips & tricks

    Udgivet: 15.9.2023
13. Ad monetization hacks via Google, Amazon, Moloco with Felix Braberg

    Udgivet: 7.9.2023
14. Winning with kids apps: competition, mistakes, and ways to win

    Udgivet: 30.8.2023
15. SKAdNetwork: everything new from Singular (model migration, cohorts, SKAN 4, Google conversion API)

    Udgivet: 25.8.2023
16. Your first million users: the evolution of growth with Itay Milstein

    Udgivet: 19.8.2023
17. Your first million users: Rocking the cold start with Hanna Parvaz

    Udgivet: 11.8.2023
18. App customers 3-4X more valuable vs non-app customers: Airship CMO Thomas Butta

    Udgivet: 1.8.2023
19. MMM: here's the easy button you've been waiting for

    Udgivet: 17.7.2023
20. Billions every year: Mobile game & e-commerce fraud

    Udgivet: 11.7.2023