The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
En podcast af Melina Palmer
Kategorier:
461 Episoder
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441. Cracking Consumer Codes: Hunter Thurman of Alpha-Diver on Pricing Psychology
Udgivet: 31.10.2024 -
440. AI Meets Behavioral Economics: Predicting Consumer Behavior w/ Sam Albert of Behaviorally (Refreshed Episode)
Udgivet: 29.10.2024 -
439. Behavioral Science at Scale: William Mailer on Banking Innovations
Udgivet: 23.10.2024 -
438. Apple Card: Behavioral Economics in Action (Refreshed Episode)
Udgivet: 21.10.2024 -
437. The Science of Immersion: Transforming Business with Dr. Paul Zak
Udgivet: 16.10.2024 -
436. The Brainy Biases: Why Novelty and Stories Captivate Us (Refreshed Episode)
Udgivet: 14.10.2024 -
435. Scaling Behavioral Economics at BBVA with Quique Belenguer
Udgivet: 9.10.2024 -
434. Designing for Behavior Change: Insights from Dr. Steve Wendel (Refreshed Episode)
Udgivet: 7.10.2024 -
433. The Art of Strategic Relationships: A Conversation with Andy Lopata
Udgivet: 2.10.2024 -
432. Mastering Ethical Influence with Brian Ahearn (Refreshed Episode)
Udgivet: 30.9.2024 -
431. Is Your Work Worth It? Exploring Purpose with Christopher Wong Michelson
Udgivet: 25.9.2024 -
430. Unlocking the Secrets of Behavioral Change with Dr. Katy Milkman (Refreshed Episode)
Udgivet: 23.9.2024 -
429. Mastering the Art of Learning: Insights from Scott Young
Udgivet: 18.9.2024 -
428. Habits Unveiled: The Science of Good and Bad Habits with Dr. Wendy Wood (Refreshed Episode)
Udgivet: 16.9.2024 -
427. The Mentorship Mindset: Nobel Insights with Dr. Bob Lefkowitz
Udgivet: 11.9.2024 -
426. Defaults Uncovered: The Hidden Influences on Our Choices (Refreshed Episode)
Udgivet: 9.9.2024 -
425. Decisions Over Decimals: Insights from Christopher Frank
Udgivet: 4.9.2024 -
424. Mastering Project Scoping with Questions: Insights from Mars w/ Beatrix Daros (Refreshed Episode)
Udgivet: 2.9.2024 -
423. Unveiling the Biases Behind Misinformation w/ Alex Edmans
Udgivet: 29.8.2024 -
422. The Lazy Brain: Unveiling Biases That Shape Our Decisions (Refreshed Episode)
Udgivet: 26.8.2024
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
