The Local Marketing Trends Podcast

138 Episoder

1. First Step Chronicles, Part 1: How One Radio Group is Tackling GenAI

   Udgivet: 1.4.2024
2. Cox is Scripting the Future of Local Television With Ambitious 'Neighborhood TV'

   Udgivet: 18.3.2024
3. Pearls of Wisdom from a Remarkable Woman Who Might Be the World's Oldest Living Sales Rep

   Udgivet: 20.2.2024
4. Deloitte Exec: Generative AI Will Have 'Enormous' (Good) Impact on Local Media

   Udgivet: 12.2.2024
5. Where Ad Industry Is With Generative AI, and How Frequence Is Cracking the Code

   Udgivet: 5.2.2024
6. Could Radio Be Overthrowing Newspapers & TV as the King of 'Local'?

   Udgivet: 22.1.2024
7. Picking on Prognosticators: 2024 Predictions Worth Dissin'

   Udgivet: 8.1.2024
8. We Come Bearing Gifts: Another Windfall for Local Media on the Horizon

   Udgivet: 26.12.2023
9. News Industry Executive: Google Payments to U.S. Local Media 'Will be Transformative'

   Udgivet: 11.12.2023
10. What 2,000 Local Businesses Told Us About Their 2024 Ad Budgets

    Udgivet: 27.11.2023
11. As Ad Buyers Warm up to SaaS Marketing Tools, Will They Ditch the Sales Rep?

    Udgivet: 13.11.2023
12. Wondering About the Profitability of Digital Sales

    Udgivet: 30.10.2023
13. Still Reeling from Meta's Punch, News Sites Brace for 'Devastating' Wallop from Google

    Udgivet: 23.10.2023
14. Why 2024 is Likely to Be a Windfall Year for OTT Sales

    Udgivet: 2.10.2023
15. Is Traditional Media Really Poised for a 'Comeback' in 2024?

    Udgivet: 18.9.2023
16. Uh-Oh. The Deer Have the Guns

    Udgivet: 4.9.2023
17. Final Analysis on A.I.: A Little Hype, a Lot to Learn, a Chance to Lead

    Udgivet: 21.8.2023
18. Could A.I. Be 'More Profound Than Fire'? A.I.'s Master of Marketing Weighs In

    Udgivet: 7.8.2023
19. Looking Back on 99 Episodes, Looking Forward to Clones Taking Over

    Udgivet: 24.7.2023
20. Scripps CEO Squelches Distractions, Looks for Ad Rebound, Focuses on a 'North Star'

    Udgivet: 10.7.2023