The Marketing Architects
En podcast af Marketing Architects
169 Episoder
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Nerd Alert: How AI Will Change Marketing Structures
Udgivet: 8.5.2025 -
The Differentiation vs Distinctiveness Debate
Udgivet: 6.5.2025 -
Nerd Alert: Does Creative Consistency Matter?
Udgivet: 1.5.2025 -
What Marketers Get Wrong About Targeting
Udgivet: 29.4.2025 -
Nerd Alert: Do Discounts Damage Brands? The Truth About Price Promotions
Udgivet: 24.4.2025 -
The Louder You Are, the More You Grow: Why ESOV Still Works
Udgivet: 22.4.2025 -
Nerd Alert: The Power of Creative Advertising
Udgivet: 17.4.2025 -
The New Rules of Great Video Creative with Steve Babcock
Udgivet: 15.4.2025 -
Nerd Alert: The Science Behind Emotional Advertising
Udgivet: 10.4.2025 -
The CTV Hype Cycle: Separating Fact from Fiction
Udgivet: 8.4.2025 -
Nerd Alert: Why Humor Wins in Advertising
Udgivet: 3.4.2025 -
Advancing Marketing Effectiveness in the USA with WARC's Lexi Wolf
Udgivet: 1.4.2025 -
Nerd Alert: The Psychology Behind Direct Mail Performance
Udgivet: 27.3.2025 -
The Potential of AI Video with Seth Woodall
Udgivet: 25.3.2025 -
Nerd Alert: The Dirichlet Effect: Predicting Brand Loyalty
Udgivet: 20.3.2025 -
Marketing Like a Challenger with Chuck Hengel
Udgivet: 18.3.2025 -
Nerd Alert: The Multiplier Effect: Debunking Brand vs. Performance
Udgivet: 13.3.2025 -
Great Marketing Tells Great Stories
Udgivet: 11.3.2025 -
Nerd Alert: Brand Awareness vs Brand Salience
Udgivet: 6.3.2025 -
Synthetic research vs human insights in marketing
Udgivet: 4.3.2025
Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
