THE TECH MARKETING PODCHAT
En podcast af Gwen Lafage
26 Episoder
-
Let's talk ABM with Declan Mulkeen (CMO at strategicabm)
Udgivet: 7.12.2021 -
Making marketing accountable for revenue with Liam Boogar-Azoulay (VP Marketing at Scaleway)
Udgivet: 19.10.2021 -
Winning on social media with video with Jonna Ekman (Marketing Director at Storykit)
Udgivet: 9.9.2021 -
B2B Attribution: follow the deals not just the leads! with Steffen Hedebrandt (CRO at Dreamdata)
Udgivet: 26.8.2021 -
There isn't only one playbook for success with Nicolas Breuil (Global Head of Marketing at Stuart)
Udgivet: 6.7.2021 -
In-house vs agency designers and bringing humour to b2b with Luke Richardson (Director Brand & Comms at Pleo)
Udgivet: 24.6.2021 -
On pivoting from B2C to B2B and scaling up - fast, with Sylwia Lindén (VP Marketing at Tink)
Udgivet: 8.6.2021 -
On podcasting and being an innovative marketer with Sophie Hedestad (CMO at Netigate)
Udgivet: 16.5.2021 -
Building a successful career in marketing with Rosie Kropp (Ex-CMO Bisnode, strategic advisor Lavandel)
Udgivet: 3.5.2021 -
Why and how to "LinkedIn" with Moritz Lang (Soundtrack your brand)
Udgivet: 28.4.2021 -
Refreshing your brand and creating a strong visual identity with Anna Ålenius-Mathson
Udgivet: 17.3.2021 -
EMEA Marketing for a global tech company with Anna Lämber
Udgivet: 9.3.2021 -
The 3 Es concept: Educate, Entertain, Enlighten with Ling Koay
Udgivet: 23.2.2021 -
Lead Gen, Demand Gen and Brand with Andy Culligan
Udgivet: 15.2.2021 -
The importance of building a strong brand for b2b tech companies with Carl Ronander
Udgivet: 4.2.2021 -
Adjusting marketing to a new reality with Johanna Edepil
Udgivet: 28.1.2021 -
Marketing for successful startups: focus on the customer with Andres Sehr
Udgivet: 18.1.2021 -
Selling in the US vs Europe and building a data-driven marketing team with Mikko Luhtava
Udgivet: 15.12.2020 -
Unlocking growth and celebrating failure with Mikkel Drucker
Udgivet: 8.12.2020 -
The importance of marketing, sales and product alignment with Fredrika Bennison
Udgivet: 1.12.2020
Not an interview, a conversation! Casual chats with the best tech marketers in the Nordics, Europe and beyond. Marketing stories and learnings behind the most successful tech companies Hosted by Gwen Lafage.
