This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
En podcast af Joe Pulizzi & Robert Rose - Fredage
476 Episoder
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PNR 36: Forbes, Bizo Sold; Time Creates Native Group
Udgivet: 23.7.2014 -
PNR 35: Does Sponsored Content Have a Trust Problem?
Udgivet: 15.7.2014 -
PNR 34: The Death of Email Has Been Greatly Exaggerated
Udgivet: 7.7.2014 -
PNR 33: P&G Kills All Marketing Titles
Udgivet: 1.7.2014 -
PNR 32: We Have No Idea if Ads Actually Work
Udgivet: 23.6.2014 -
PNR 31: The Future of Native Advertising | M&A Activity for Brand Publishing
Udgivet: 17.6.2014 -
PNR 30: Facebook Confirms It: You Have to Pay to Play
Udgivet: 10.6.2014 -
PNR 29: A Reality Check for Brands as Publishers | A Must-Read Report
Udgivet: 3.6.2014 -
PNR 28: Brands Don't Care a Lick about Traditional Publishers
Udgivet: 27.5.2014 -
PNR 27: A Must-Read Report from The New York Times | The FCC Is Wrong
Udgivet: 20.5.2014 -
PNR 26: Finding the Moneyball of Content Marketing
Udgivet: 13.5.2014 -
PNR 25: The Future of News | The Deception of Native Advertising
Udgivet: 6.5.2014 -
PNR 24: LinkedIn Goes All In | Google+ on Death Watch
Udgivet: 29.4.2014 -
PNR 23: Organic Reach in Facebook Is Gone | Enterprise Content Ineffective
Udgivet: 23.4.2014 -
PNR 22: The Future of Publishing | VC Money Runs Rampant in Content Marketing
Udgivet: 16.4.2014 -
PNR 21: Should Content Marketing Buzz Off? | The Middle Is Dangerous
Udgivet: 7.4.2014 -
PNR 20: Live from Content Marketing World Sydney
Udgivet: 31.3.2014 -
PNR 19: Time to Ignore Facebook and Google
Udgivet: 25.3.2014 -
PNR 18: Growing Pains for Native Advertising | Harley's Content Past
Udgivet: 19.3.2014 -
PNR 17: Stop Complaining, Content Marketing Is the Phrase
Udgivet: 11.3.2014
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.